Our story begins in Arctic Norway, where Nordic Naturals’ founder and CEO Joar Opheim grew up. When Joar came to California to complete his MBA, he noticed that the pure omega-rich cod liver oil that Norwegians rely on to stay healthy was nowhere to be found. Low-concentration fish oil with an awful taste was all the market had to offer, but Joar knew he could make a difference. With each trip home, he would fill an extra suitcase with bottles of his favorite fish oil to share with friends in the U.S. This deep desire to share the power of pure, fresh omega-3 nutrients inspired Joar to found Nordic Naturals back in 1995, and still drives the company today.

Vision Driven
Revolutionizing OMEGA-3S Since 1995

From Joar’s early experiences with substandard American fish oil and his conviction that better health was attainable, our company philosophy was born.

Do whatever it takes to offer high-quality nutrients that bring health benefits to as many as possible.

Nordic Naturals set out to develop a manufacturing process that would make good on this ethos, beginning with fresh, pure fish oil products with high omega-3 value. These products began to change the way Americans perceived fish oil, and they eventually brought the wide-ranging benefits of omega-3s to a larger audience, including children, seniors, athletes, and even pets.

Doing What's Right
Harnessing Heart & Soul to Make the World A Healthier Place

With over 20 years experience making good on the promise of great health, we believe that no challenge is too great. Just as we’re guided by the latest research and technology, we also hold fast to our company’s founding heritage. Both keep us focused on serving generations of healthy people across the globe.

Along the way, we’ve stayed mindful of our impact on people and the planet—they are our inspiration! We carefully manage our business so we can offer our customers the purest essential nutrients, made with manufacturing technologies and business practices that are sustainable well into the future. As a family-owned company with no shareholders to answer to, we’re unique in our ability to do it right at any cost.
 

Our Mission

Great Things Happen When Values Meet Action.
 

• Leadership - Research Guides Us
  Science is in our company’s DNA. We focus on nutrients that have been proven to be the most beneficial to health. Leading institutions—including Stanford, UCLA, and Cedars-Sinai Medical Center—regularly select Nordic Naturals for their clinical studies because of the proven purity, freshness, and concentrated omega-3 levels in our products. Our commitment to science is why our products are so effective— and why millions of people around the world trust us with their health.

• Passion - We're Committed to Health
  At Nordic Naturals, we’re committed to delivering the world’s safest, most effective nutrients essential to health. It's what motivates us to ensure that all our products are research supported, expertly formulated, rigorously tested, proven effective, and best of all, great tasting.

• Integrity - We Do What’s Right
  For us, the future is about positive partnerships and sustainable best practices. We want to do right by the people and places that are part of our success, so we make it a priority to give back. We support local and global organizations who are making a positive impact now and for generations to come.
  
  All our fish oils are Friend of the Sea (FOS) Certified to guarantee that the fish we use come from healthy fisheries. They’re sourced in line with strict standards for fishing method, by-catch reduction, and social accountability.
  
  In California, our LEED Gold-certified headquarters helps minimize our impact on the earth, and provides a comfortable, healthy workplace for employees. Across the world, our plant in Arctic Norway is powered entirely by unused fats from the fish oil production process, a savings of resources in service to the planet.

Our Goal is a Healthy World

Join Us
At Nordic Naturals, we take pride in crafting foundational nutrients to help people all over the world live healthy lives. Our mission is to give people, pets, and families the highest-quality nutrients possible to be well and support optimal health. This seemingly simple mission of global health relies on a dedicated team of motivated employees who share our passion for nutrition and wellness. Join us and discover how rewarding it can be to make a living while contributing to a truly great cause.

A career with Nordic Naturals is more than just a job. Every day, our employees bring out the best in each other by drawing on individual strengths to achieve company-wide goals. Every person at Nordic Naturals plays a role in our company’s success, and this creates an inspiring atmosphere of trust and collaboration, with ample opportunity for professional growth. We care deeply about what we do, and how we do it.

It’s easy to love what you do when your job is to help others be healthy.